How do I create a TripAdvisor Account

Present your company on Tripadvisor

Tripadvisor is the world's largest travel website, visited by millions of travelers every month researching and planning the perfect trip. Accommodation, restaurants and attractions can be listed on Tripadvisor for free. A business listing on Tripadvisor increases the presence of your company, you get access to a large and competent audience and you can also use many free marketing tools. Creating an entry is a breeze. Let's start!

How to create an entry for your company

You have two options: Either a representative from your company applies for a listing or a Tripadvisor user writes a review for your company and thus causes a listing to be created.

Before you apply for a listing, go to and see if your business has already been added to Tripadvisor by a traveler. Enter your company name in the field. If it shows in the drop-down menu, the listing has already been created by a traveler. Select your company from the drop-down menu and click the "Claim Your Company" button to confirm your affiliation with the company.

If your company already has a listing, you should claim that listing as your own instead of creating a new one. Tripadvisor only allows one listing per business. Check out our handy guide for more information on how to claim your listing and how to access the Management Center from where you can manage your Tripadvisor listing and reviews.

Apply for an entry

If your business is not yet listed on Tripadvisor, no search results will appear in the drop-down menu. If so, click the "Create a listing for your company now" link under the search box. You will then be presented with a page from which you can claim a listing for your company.

You will first be asked to enter some information about your company. Tripadvisor agents use this information to ensure that your business meets our listing criteria and assign it to the appropriate category on Tripadvisor. Please fill out the application form as detailed as possible so that we can enter your company correctly and precisely. Below you will find more information about each section of the form.

Your details

In the "Your details" section, we ask for information that confirms your connection to the company. Enter your name, your position in the company and your e-mail address. Make sure your email address is correct as we will send you a message as soon as your listing is published on Tripadvisor. You can then register your affiliation with the company and benefit from our free tools.

Listing information about your company

Next, you will be asked to provide information about your company, such as its official name and address. After you have entered the address, please mark the relevant location on the map. The location you have marked will be shown to travelers on the website as they plan their vacation. You will also need to provide your company's website and phone number.

Please note that Tripadvisor employees use your website or the website of a partner (such as a tourism association or a reservation partner) to confirm the information you have provided. For this reason, it is very important that the information entered for your listing matches the information on your website and other resources.

Company details

It is also required that you provide some detailed information about the nature of your business. This is how we can ensure that your company is displayed under the correct category and with as much relevant information as possible. You can find more information about your type of company in the descriptions of the categories below:

Accommodation:If you own a property, it will be listed in the "Accommodations" section under your travel destination on Tripadvisor. In order to be able to classify your accommodation in the correct category within this section, we need some information:

  • Total number of rooms
  • Price range
  • Minimum length of stay
  • Whether employees and security personnel are available on site
  • Whether room cleaning is included in the price
  • Information about the reception staff
  • Whether the rooms have their own bathroom

You can also provide additional information about amenities and services, such as: For example, whether your business offers free breakfast or whether it has suites, a tennis / golf course, beach / pool access, a fitness center or Internet access. This information will be displayed in your listing in the "Amenities" section and will help ensure that travelers have realistic expectations of their accommodation. We use your information and official regional classifications to assign your business listing to the appropriate category on Tripadvisor: Hotels, B & Bs / Inns or Specialty Lodging.

Please see our Property Listing Policy for more information.

Restaurants: Restaurant listings appear in the Restaurants section on Tripadvisor. Individual restaurants that are open to the general public are eligible for an entry. You will be asked to provide information about the category of your restaurant (restaurant, café or fast food), the type of cuisine, the prices and other special features. This information is displayed on your entry and makes it easier for travelers to choose a restaurant.

You can read our full restaurant listing guidelines here.

For more information and recommendations on how restaurants can get the most out of Tripadvisor, click here.

Tourist Attractions: Choose a category that best describes your attraction. If your business does not fit any of the listed attraction categories, please select "Other". You can also provide information on the recommended length of visit, prices and other equipment and services (sanitary facilities, lockers, etc.).

For a business to be listed under Attractions on Tripadvisor, it must be a year-round (non-seasonal or short-term) attraction with an official name, address and phone number. The opening and departure times for the attraction must be published on a website or in a brochure and include the planned departure and, if applicable, destinations. Tour operators qualify for attraction entry if they offer their own tours, are licensed / approved by the local city council or tourism authority, and have their own website.

Please see our Activity Listings Policy for more information.

Add a company description

A description gives travelers additional information about your company. The description must be in your local language and must not contain any HTML code, telephone numbers, Internet or e-mail addresses, or text in UPPERCASE. Keep the description as short as possible so that guests can quickly see the benefits of your company and make a decision.

Select a photo

A photo of your business is a great way to make a great first impression on travelers. It will be displayed in your entry and must be in .jpg or .gif format (standard photo formats). Photos with a border, logo or files over 100 KB are not permitted.

Submit your listing

Finally, check that the information you have provided is correct and then check the box at the bottom of the form to confirm that you are a representative of the company, the information provided is valid, and you have the rights to post the photo submitted. Then click "Submit" to complete the process.

Next Steps

After submitting your listing, Tripadvisor agents will review your details and confirm that your business meets the criteria for the type of business you have selected. This usually takes around five working days.